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YieldLift
Features
| Bidder Code |
yieldlift |
Prebid.org Member |
no |
| Prebid.js Adapter |
yes |
Prebid Server Adapter |
no |
| Media Types |
display |
Multi Format Support |
check with bidder |
| TCF-EU Support |
yes |
IAB GVL ID |
866 |
| GPP Support |
check with bidder |
DSA Support |
check with bidder |
| USP/CCPA Support |
yes |
COPPA Support |
check with bidder |
| Supply Chain Support |
yes |
Demand Chain Support |
check with bidder |
| Safeframes OK |
check with bidder |
Supports Deals |
check with bidder |
| Floors Module Support |
check with bidder |
First Party Data Support |
check with bidder |
| Endpoint Compression |
check with bidder |
ORTB Blocking Support |
check with bidder |
| User IDs |
none |
Privacy Sandbox |
check with bidder |
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Integration Note
The YieldLift Header Bidding adapter requires approval from the YieldLift team. Please reach out to info@yieldlift.com for more information.
Bid Params
| Name |
Scope |
Description |
Example |
Type |
unitId |
optional |
Unit Id |
'13000' |
string |
networkId |
optional |
Network Id |
'2300000' |
string |
publisherId |
optional |
Publisher Id |
'8ba96b13-540d-4f8a-9f1b-2a7e804769cc' |
string |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_yieldlift |
hb_bidder_yieldlift |
hb_adid_yieldlift |
hb_size_yieldlift |
hb_source_yieldlift |
hb_format_yieldlift |
hb_cache_host_yieldl |
hb_cache_id_yieldlif |
hb_uuid_yieldlift |
hb_cache_path_yieldl |
hb_deal_yieldlift |
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